SERVICES

Browse our list of services, then talk to a specialist when you're ready to build your custom package.

Our services are categorized to help you understand where to start.

Our strategy diverges after the first two sections depending on whether you are B2B or B2C.

Build a Foundation

Market Research

The market research works as an understanding of the competitive advantage the company has. Is performed pre-launch
Market research is an organized effort to gather information about target markets or customers. Market-research encompasses both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data.

Visual Branding

Color, Brand, Photography, Typography, Logo
The brand identity / brand design is what you can see and feel from a company. After seeing their pictures (some call it the visual identity). This includes colors, fonts, logos, alternative logos, graphic elements, photographs.

Website Creation

site map ...

Make your website easy to find and easy to use

Website Optimization

Website optimization encompasses all the technical and marketing techniques used to acquire traffic, engage visitors and then convert them into prospects or buyers. Optimize your website on-page optimization, technical performance, site speed, functionality, AB testing.

Landing Page Design & Content

Includes the text and the design when putting together a web page. (Building the Landing Page)
Landing page is a standalone web page, created specifically for a marketing or advertising campaign. Unlike web pages, which typically have many goals and encourage exploration, landing pages are designed with a single focus or goal, known as a call to action (CTA, for short).

SEO strategy

On-page SEO: How to optimize the content "on the page to help boost the website's ranking for specific keywords.
Off-page SEO: This SEO focuses on the links that are directing to the website from elsewhere on the internet. The number of "backlinks," and the publishers carrying those links, that link to your website help you build trust in the eyes of a search engine. This causes your website to rank higher as a result.
Technical SEO: This SEO focuses on a website's architecture, examining the backend of that website to see how each webpage is "technically" set up.

Website Maintenance

The monthly Website Maintenance project is intended to keep your website healthy, free of malware, and performing optimally.

Explainer video

Video showing what the company does, including services, story, ...
An explainer video is a short animated video commonly used by businesses to quickly tell their brands' stories in a memorable way.

Grow your business and reach more customers – for B2C

Directory Listings

Create the profile for different listings, optimize the content. This will increase the free discovery for the client

Reputation Management

Evaluating current assets, sentiment of people talking about the brand, keyword strategy. Develop strategy, Keywords specific to your brand, to help find reviews. Solicit reviews from current and previus clients. Monitor false reviews.

Blog Articles

Idea generation and monthly interviews for blog content. Write 5 articles per month managing the monthly editorial calendar and publishing your posts to your blog. Promotion to your social media networks and designed for search optimization.

Forums & Groups

Creating Facebook, Reddit, and google groups, cultivating community. Create, grow and manage. The groups work as closed communities

Email Marketing

Embeddable sign-up forms that make it easy for your website visitors to subscribe to your newsletter. Make it easy to manage your contact list, organize segment users into groups, and track the performance of your email marketing campaigns. Professional newsletter templates or content blocks and performance reports.

Search Advertising

Search engine keyword and location targeting features provide a powerful digital advertising service that has allowed small businesses to compete directly with their larger counterparts. One of the most powerful features of search advertising is the ability to track leads and conversions directly. This gives you the ability to start with a very limited budget and gradually increase your investment as you begin to see a positive ROI. (pay to get your website at the top of important search results)

Media Outreach (PR)

The Media Outreach project is a recurring effort to establish relationships with relevant media connections as a means to increase brand awareness, produce conversions, and increase the company’s SEO profile It consists of effective PR, establishing relationships, reaching out to journalists, creating the content.

Podcast

Podcasting is the new frontier for marketing your company. Sharing engaging audio content gives your loyal customers a peek behind the curtain of your business and gives you the opportunity to reach a whole new audience. Plan your podcast strategy, produce high-quality episodes, launch your podcast (or revamp an existing podcast)

Social Media Audit

Social Media Management

Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads) Identify and improve organizational development aspects that would improve content (ie: employee training, recognition and rewards for participation in the company’s marketing and online review building). Create a regular publishing schedule and promote content through social advertising. Track KPIs (Key Performance Indicators)

Social Media Advertising

Social media platforms currently have optimal interest-based targeting and retargeting solutions available for digital marketers. Using these tools helps businesses target very narrow audience segments based on performance data and create high ROI campaigns.

Grow your business and increase sales – for B2B

Search Advertising

Search engine keyword and location targeting features provide a powerful digital advertising service that has allowed small businesses to compete directly with their larger counterparts. One of the most powerful features of search advertising is the ability to track leads and conversions directly. This gives you the ability to start with a very limited budget and gradually increase your investment as you begin to see a positive ROI. (pay to get your website at the top of important search results)

Social Media Audit

Social Media Management

Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads) Identify and improve organizational development aspects that would improve content (ie: employee training, recognition and rewards for participation in the company’s marketing and online review building). Create a regular publishing schedule and promote content through social advertising. Track KPIs (Key Performance Indicators)

Social Media Advertising

Social media platforms currently have optimal interest-based targeting and retargeting solutions available for digital marketers. Using these tools helps businesses target very narrow audience segments based on performance data and create high ROI campaigns.

Social Media Influencer

Partnering with influencers – specifically on blogs, Instagram, and YouTube – can help you target ideal customers and earn their trust.

Social Listening

Blog Articles

Idea generation and monthly interviews for blog content. Write 5 articles per month managing the monthly editorial calendar and publishing your posts to your blog. Promotion to your social media networks and designed for search optimization.

Newsletter

Creation of highly engaging email newsletters with an easy user interface every week.
The content is personalized and targeted with trending topics on the industry.
Addition of Call to Actions

Email Marketing

Embeddable sign-up forms that make it easy for your website visitors to subscribe to your newsletter. Make it easy to manage your contact list, organize segment users into groups, and track the performance of your email marketing campaigns. Professional newsletter templates or content blocks and performance reports.

Media Outreach (PR)

The Media Outreach project is a recurring effort to establish relationships with relevant media connections as a means to increase brand awareness, produce conversions, and increase the company’s SEO profile It consists of effective PR, establishing relationships, reaching out to journalists, creating the content.

HAVE A QUESTION?
We are here to answer any questions you may have! Email us at hi@150birds.com
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